Dedicated is a Swedish lifestyle brand that creates garments focusing on sustainability and creativity. Their clothes are sold both on the internet and in stores around the world.

For Dedicated it is important that the sustainability focus is found throughout the company, also when it comes to hangers, bags and other shop materials. Equally important is that the design of the presentation materials matches Dedicated’s identity and store concept.

Together with Dedicated we developed an untreated wooden hanger with a soft touch. To match the decor of the stores we chose a white hook and for an exclusive feel, we chose to engrave Dedicated’s logotype on the hanger.

The sustainability focus continued when we designed their shopping bags. The choice fell on an FSC® certified paper bag. FSC® certification means that the paper in the bag comes from sustainable forestry that takes both the environmental and social aspects of the forestry area into account. The bag is untreated to match the hangers and store interiors. (FSC® -C130119)