Dedicated

Dedicated is a Swedish lifestyle brand that creates garments focusing on sustainability and creativity. Their clothes are sold both on the internet and in stores around the world.

For Dedicated it is important that the sustainability focus is found throughout the company, also when it comes to hangers, bags and other shop materials. Equally important is that the design of the presentation materials matches Dedicated’s identity and store concept.

Together with Dedicated we developed an untreated wooden hanger with a soft touch. To match the decor of the stores we chose a white hook and for an exclusive feel, we chose to engrave Dedicated’s logotype on the hanger.

The sustainability focus continued when we designed their shopping bags. The choice fell on an FSC® certified paper bag. FSC® certification means that the paper in the bag comes from sustainable forestry that takes both the environmental and social aspects of the forestry area into account. The bag is untreated to match the hangers and store interiors.

"The result for Dedicated was sustainable products that harmonize with their identity and DNA."

The result for Dedicated was sustainable products that harmonize with their identity and DNA. For us, the result was a satisfied customer and partner. This is what Johan Mooe, CFO/OWNER at Dedicated says.

- Instore Agency is a flexible supplier who is looking for solutions that works, both design and cost wise. Call-off ordering solutions also make larger production runs possible.

-The future cooperation looks good, especially as it is easy to develop and produce a variety of different products from the same supplier.

"The result for Dedicated was sustainable products that harmonize with their identity and DNA."
Share case
The url has been copied