In 2016, 20 JC store owners decided to leave the group to create their own chain, Jeansbolaget. As the name suggests, the chain concentrates on denim, although Jeansbolaget also offers other high-quality fashion from other well-known brands.

When Jeansbolaget contacted us, its priority was to get a good price for hangers. We’d previously supplied hangers to JC, so Jeansbolaget knew of our experience in this area. What the company didn’t know is that we do so much more than just hangers. We could, of course, have supplied only the hangers, but overall impressions are crucial when launching a new chain of stores. No detail is too small or unimportant.